Pit Viper
Unleashing the Bold, Logo Design
Here to Party
What is Pit Viper?
Pit Viper is a loud, unapologetic sunglasses brand that is serious about taking things less seriously. Their gear is built for adventure—tough, vibrant, and ready to take a beating.
Testing the Bite
Sketching & Iteration
For this logo design, I focused on capturing the brand’s fearless, free-spirited nature while ensuring the design was just as bold and long-lasting as their products. Finding new ways to visualize 'Pit Viper' was a fun challenge, and I loved exploring the different ways to represent the brand's identity. I wanted to create a logo that would be instantly recognizable and memorable, just like their sunglasses.
Cyclops
Final Logo
This design blends the brand’s loud, vibrant nature with a nod to its main product. Using organic shapes to ensure smooth flow, I made the design easy to recognize and draw—just like Pit Viper’s unique and identifiable glasses shape. After all, who doesn’t love a viper with visors?
